BRANDING

Turn your passion into your position

The profile of the project, product or person needs to be sharp, different and promoted to be recognised and acknowledged. This requires clear verbal and visual communication that highlights the strengths for everybody to see.

When I help my clients to promote their company or themselves I base my work on my knowledge about them and their business as well as on dominating trends. The actual product can be a website, a profile text, a lecture or a presentation at an internal seminar. The portfolio is wide, and the process always includes a clarifying of values, identity and goals of the person and company.

Any leader, company and organisation needs a clear, professional and personal branding to achieve success and acknowledgement – and to both keep and attract the right customers and employees.

TEAMWORK

Create a culture of respect and trust

In a productive workplace employees and leaders thrive with each other. Positive relations as well as trust and respect for each other’s competences and roles is vital to a dynamic, learning and healthy organisational culture. Listening is an important part of the communication for those companies that succeed.

Shared responsibility ensures that everybody is a competent decision maker within their field, while the dialogue ensures organisational learning, intelligence and development. For this reason both leaders and employees need to define their role and communicate it inside the organisation.

I help with the concrete communication tasks as well as I facilitate courses for teams focused on their cooperation, communication and relations – an effort that strengthens focus, empowerment and community feeling.

LEADERSHIP

Be a leader people want to follow

To be a leader people want to follow you need to communicate personally and with impact. Your communication needs to be purposeful and responsive, personal and professional, strategic and intuitive.

I advice leaders about issues related to their communication, strategy and goals and to their role as a leader and motivator. I can also write and narrow down personal leadership foundations as well as I support with copywriting.

Your situation decides how we go along. Some leaders choose to communicate on the base of personal values, others wish to let key issues, projects and goals dictate the communication. Most important for your personal leadership communication is, that it reflects your commitment. You need to have a clear purpose for your communication and you need to be ambitious about engaging other people in a positive change.

ABOUT ME

I believe it takes strong relations to achieve strong results

I am educated in Communications from Roskilde University in Denmark and I have run the company since 2011. With my consultancy it is my goal to develop communication solutions that help people to create a positive difference for their company, themselves and others.

Previously I have worked as head of communications in Retail Institute Scandinavia, as consultant and head of digital in BRO Kommunikation and as communication manager in The Danish Chamber of Commerce and in The Danish Ministry of Food, Agriculture and Fisheries. I have been in charge of communications projects for various types of organisations – public organisations, membership organisations and private companies as well as for independent business people.

My role has developed with the challenges and changed between strategist, speaker, advisor, facilitator, concept developer, writer, content manager, editor and leader – a diversity I am fond of and use in my advisory and development of new solutions.

My standpoint

I believe it takes strong relations to achieve strong results. And before we can contribute mostly in our relations we need awareness about ourselves and our role, skills and visions.

Trust and involvement in leadership and organisation is for me the best way to motivate people to inspire and value each other – that goes both inside the organisation and in relation to external stakeholders.

I approach projects and processes with the mind set that people engages themselves in leaders and companies they believe in and care for – and in those who clearly communicate their meaning and purpose.

I am an ambitious, active and versatile communicator. Unlocking the potential of a company is for me determined by it’s ability to create an open, honest and ambitious communication culture and I’m motivated by seeing business results growing alongside – and as a result of – people growing.